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Karastan

Karastan Returns to it Roots and Celebrates 90 Years at High Point Market

Earlier this season, Karastan continued its 90th anniversary celebration at North Carolina’s famed High Point Market.  Held April 14-18, this internationally renowned event has earned its reputation as, ‘The World’s Home for Home Furnishings.’  Regarded as the largest furnishings industry trade show, High Point Market biannually attracts attention from a surplus of 75,000 industry insiders, representing over 100 different countries.  Each April and October, upwards of 2,000 exhibitors flood the 11.5 million square feet of show space, spanning over 180 buildings, for five fashion filled days previewing the freshest and finest décor for the season ahead.  With tens of thousands of new product introductions at each market, it’s no wonder many have arrived at the conclusion that if it can’t be found at High Point, it probably doesn’t exist!

(Shown: Designs from Karastan’s new high fashion collection inspired by abstract art, Decollage.) 

This past April officially marked Karastan’s 90th anniversary.  The brand was born April 8, 1928 at 2:02 p.m. when the first rug rolled off an innovative groundbreaking loom created by American retailer and textile manufacturer, Marshall Field, in Eden, North Carolina, where the company remains based today.  Touted as the Karastan ‘Wonder Rug’, this elegant machine-made design rivaled handmade imported counterparts and quickly gained patronage for its unique quality, beauty and durability.  Popularity for Karastan’s revolutionary craftsmanship soared as the ‘Wonder Rug’ wowed tens of thousands of visitors at two World Fairs.

In celebration of the brand’s 90th anniversary, Karastan revisited its roaring twenties roots and invited market attendees to take a step back in time with its 1920’s themed showroom.  A leading sponsor of the High Point Market Design Bloggers Spring Tour 2018, Karastan hosted a 1920’s inspired Garden Party for the blogger event, in which Product Manager Erika Banks and Vice President of Design Tracy Pruitt led an exclusive showroom tour and revealed some of the brand’s latest designs.

(VP of Design Tracy Pruitt leads a showroom tour for design bloggers during High Point market.)

New introductions at this market included Karastan’s Simpatico Collection.  Inspired by the successful launch of the Kismet Collection, the Simpatico Collection is crafted from the combination of Karastan’s best-selling SmartStrand Silk™ yarn and legendary fully worsted New Zealand wool.  Together, this marriage of fibers achieves a luxurious product that optimizes the quality of each:  the sophisticated matte finish of the New Zealand wool cleverly contrasted with the silky sheen and stain resistant strength of Smartstrand Silk™.  Carefully crafted with Karastan’s Van de Wiele Woven Construction, the Simpatico Collection showcases a spectacular spectrum of modern transitional patterns, set to be stocked in over 30 sizes to offer consumers the unique option to create a custom size perfect for any space.

(New designs from Karastan’s Simpatico collection are revealed at High Point market.)

Additionally, the Karastan design team expanded product offerings in several of its best-selling existing collections, including the plush Euphoria Collection, the glamorous Cosmopolitan Collection, the tantalizingly textural Enigma Collection, the eclectic Touchstone Collection and the globally inspired Spice Market Collection.  Though Karastan’s showroom doors have since been sealed as of the conclusion of this spring’s High Point Market, the creative process is already well underway for the High Point Market’s highly anticipated return this fall, scheduled for October 13-17, 2018.

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Design Concepts Karastan

A Fashionable Future: Karastan Partners with Patina Vie in 2017

The City of Lights sparkled with style when Karastan opened showroom doors for the second time so far this year at the highly awaited Las Vegas Market. Held biannually in Las Vegas’s World Market Center, the Las Vegas Market is the West Coast’s only home furnishings market and attracts the attention of luxury buyers and interior designers from across the globe. Prior to the Las Vegas Market, Karastan unveiled 2017 designs to the East Coast at Atlanta’s International Area Rug Market. Never one to disappoint, Karastan revealed its latest collaboration with the inspiring lifestyle brand Patina Vie just weeks before this year’s market season began, undoubtedly adding to the anticipation in the air.

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“Patina Vie is a brand we feel strongly aligns with the devotion to quality design that is a trademark of Karastan,” said Tracy Pruitt, Karastan Vice President of Design. “The Patina Vie motto, ‘where history and style collide,’ is perfectly in step with Karastan’s approach for product introductions. Karastan and Patina Vie share a similar passion for historical patterning and ornament while making these styles modern and palatable for today’s market.”

 

“Patina Vie does integrate vintage looks into its lifestyle, but it is much more than just a design archetype. The founder, Sarah Willett, seeks design that blends history with current trends in a way that stands out from the rest of the market. Patina Vie balances cutting edge fashion with authentic livability in a way that is truly unique,” added Brandon Culpepper, Karastan Vice President of Specialty Sales.

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Renowned for their beautiful expressions of vintage and antique style, Patina Vie’s designs are strikingly realized in contemporary scale and layout. “Their layering of unexpected patterns, such as a traditionally French damask with a Japanese shabori pattern, creates a wholly contemporary product that is so appealing, fresh and ingenious that customers are clamoring for their work. Patina Vie is a brand with exploding momentum and we are excited and proud to be creating a beautiful line of rugs utilizing their innovative approach to design and lifestyle,” added Pruitt.

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Bart Hill, Senior Vice President at Home Home, Patina Vie’s Sarah Willett, and Rocky Casteel, Mohawk Home’s President

The antique inspired artisans of Patina Vie collaborated with Karastan to create couture worthy designs for three collections: the luxurious New Zealand Wool™ Titanium Collection, the contemporary viscose spiked Smartstrand Silk™ Cosmopolitan Collection and the transitional Smartstrand Silk™ Touchstone Collection. You may recognize Patina Vie from their renowned collections of glassware, marble, ceramic and bedding seen at Anthropologie, Neiman Marcus, Horchow, Bloomingdales and other specialty boutiques around the world. Prior to the Las Vegas Market, Karastan unveiled 2017 designs to the East Coast at Atlanta’s International Area Rug Market, held January 10-17 at AmericasMart.